Dracula Design · Dracula Food
A Way of Life
Two houses, one standard. Dracula Design (fashion and accessories) and Dracula Food (fine foods) speak to the same person: the professional who values character, authenticity and fewer, better things. What sets them apart is the moment of the day. ‘A Way of Life’ is the only place where the two meet. It is not a product collection but a way of living, shown through rituals.
The rituals
Morning
Dracula Design: the briefcase packed, the wallet on the table. Dracula Food: a breakfast chosen with care.
A day begins with order.
The journey
Dracula Design: the Business Backpack. Dracula Food: something for the road.
What you carry says who you are.
The table
Dracula Design: the house’s work table. Dracula Food: the table shared with those close to you.
Time spent with attention.
The evening
Dracula Design: the Nocturne scarf. Dracula Food: a selection for the evening.
Elegance does not end at the office.
The pieces of the rituals
Two houses, separate identities
Each house keeps its own catalogue, logo, palette and typography. There are no foods on Dracula Design and no bags or accessories on Dracula Food.
The single shared element is the red thread: a fine red line, together with the words ‘A Way of Life’.
The Morning, Journey, Table and Evening gift boxes will be the only objects that bring both houses together, and they will be presented only on this page. They are in preparation.
From the same world
Dracula Food
Fine foods for the same rituals of the day.